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Category: Marketing

Consumer Portals and Estimated Home Values

Consumer Portals and Estimated Home Values

SWMLS' for-sale listings are sent to hundreds of websites each day in our daily listing syndication feeds.  This includes hundreds of broker and agent-owned…


7 ways to get fired by your buyer clients

7 ways to get fired by your buyer clients

If you lose their trust, you've lost the transaction!

Real estate is a business of relationships. Real estate relationships, as in life, can be good…


Can You Make Real Estate a 9-to-5 Job?

Can You Make Real Estate a 9-to-5 Job?

Between family and clients, real estate professionals are pulled in a million different directions every day, and trying to please everyone can make you feel…


Create a Strong Customer Service Culture

Create a Strong Customer Service Culture

If you want to place customer satisfaction at the heart of your company or team, you need to take the time to train and support…


Don’t Let Sellers Get Overconfident

Don’t Let Sellers Get Overconfident

A severe inventory shortage may be allowing your clients to believe selling their homes will be quick and easy. That can lead to sellers who…


5 Home Maintenance Tips for Fall

5 Home Maintenance Tips for Fall

Your clients may be able to shave up to 30 percent off their energy bills this fall by conducting appropriate preparation measures on their home.…


Simple Home Fixes to Attract Buyers

Simple Home Fixes to Attract Buyers

If your sellers are looking for easy ways to increase a home’s value and get buyers’ attention before their home hits the market, here are three quick…


Should New Agents Join a Team or Go Solo?

Should New Agents Join a Team or Go Solo?

For rookies in real estate, both paths can lead to long-term success. Two experienced agents explain the pros and cons of each.

A critical decision…


4 Surefire Tips for Better Listing Photos

4 Surefire Tips for Better Listing Photos

Simply understanding how to use a few key camera settings and pieces of equipment can make all the difference.

It can’t be stressed enough: Great…

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